Weekly Pro Tip - The Retention Formula on TikTok ⏳
TikTok doesn’t care how many followers you have - it cares how long people watch. Retention drives virality.
- Hook fast: First 2 seconds decide everything.
- Loop smartly: End your video with the same frame as the start to trigger replays.
- Keep it short: 8–15 seconds is the sweet spot for rewatchability.
Boost your video stats with SMM Africa’s TikTok Views & Watch Time tools.